Lyn Kelley, Ph.D. Licensed Marriage & Family Therapist "I help people move to the next level of success in their lives."
Lyn Kelley, Ph.D.
Licensed Marriage & Family Therapist
Certified Professional Coach
Motivational Coach & Speaker
LYN'S NEWSLETTER
MARKETING TIPS FOR COACHES & THERAPISTS
Volume 20, August 1, 2006 | GROW Training Institute, Inc.


Dear Colleagues,

I hope this letter finds you well and prospering!

I hope you are staying cool this summer! Summer is typically a slower season for therapists and coaches, but a great time to work on your marketing plan for the Fall! I’ve been busy updating my website and writing articles for eZines and professional journals. I just had an article published in the August 2006 issue of Counseling Today called “How to Motivate Clients to Show Up for their Next Scheduled Visit.” I led a seminar in Denver in July, and just wanted to say “thanks” to all of you who attended! You were a wonderful group of people!!!


FEATURE ARTICLE

WHY YOU SHOULD HIRE A BILLING SERVICE
by Lyn Kelley Ph.D, LMFT, CPC

This month's newsletter is meant to encourage you to hire a billing service! As you know, I’m a big fan of “fee-for-service” and “getting paid at the time of service.” And of course, I encourage you stay away from managed care and not accept assignment of benefits with insurance companies. So why then, would I promote your use of a billing service? Here’s why:

Whether you are a coach or a therapist, your goal is to get paid your full fee. Fee-for-service clients generally want to pay with credit cards or at the end of each month from an invoice. Often they do not even bring their checkbook or credit card with them to your office. Often your sessions are by telephone. You need to spend your entire session focusing on their treatment, not on collecting money. You need to spend your time and energy doing what you do best – providing quality care to your clients, and promoting yourself to new, potential clients. You should not be doing paperwork at all (other than writing reports you’re getting paid for)! You should not have to worry about the money.

It’s actually quite easy to get paid when you have experts working for you. I’m a big fan of hiring experts. I want to focus on my expertise, and allow others to assist me in areas I do not care for or do not have expertise in. I learned this from watching successful business people. The most successful entrepreneurs are never afraid to let go of control and allow others to work for them.

I’d like to recommend a billing service called Therapy Partner. I met the owner/founder Dr. Jessica Dolgan at my Denver seminar and got to know her, her associates and her business. Therapy Partner is the first web-based billing and practice management application designed specifically for therapists by therapists. I feel they have an outstanding service and strongly recommend you contact them for your FREE ONE HOUR CONSULTATION (let them know I referred you). Their fees are very reasonable considering what they can do for you. Here are some of the benefits to you:

  • Saves you TONS of time
  • Saves you paperwork hassles
  • Frees you up to focus on client/patient care
  • Sets up your credit card system for you so the $$ goes directly into your checking account
  • Allows you to accept electronic check
  • Allows you to charge your full fee (and collect it!)
  • Sets up client/patient payment plans
  • Tracks client/patient payments for you
  • Provides management support to you

Here are some of the services they provide:

Therapy Partner, Inc. (www.therapypartner.com )

FIRST MONTH FREE! Sign up a colleague and receive an ADDITIONAL 6 MONTHS FREE.

Phone: 303.782.5555
Toll Free: 1.877.232.9847
info@therapypartner.com
service@therapypartner.com

Services

Therapy Partner offers five distinct services: Online Billing, Statement Distribution, Collection Services, Payment Plan Management, and full Customer Support. Unlike many software programs, our services are offered on the internet. Providers completely manage billing procedures in one system that can be accessed from anywhere.

1. Online Billing:
Our online billing service prevents therapists from purchasing costly merchant readers for their business! Providers can log on to our website and bill for treatment: Transactions are deducted from their client's checking/savings account, or from a credit card that has been securely stored in our system. Providers receive session payments via direct deposit.

2. Electronic Statements:
Providers and their clients receive monthly statements via email detailing monthly session activities. Client statements are insurance-ready for easy reimbursement. Providers and clients can also access our website to print statements for any time period they desire.

3. Collections:
This service is offered to providers with outstanding balances in their practice. Even though using Therapy Partner virtually eliminates balances for therapists, we are willing to recover accrued balances prior to your use of our service. Our goal is allow providers to manage all billing procedures in one place.

4. Payment Plan Management:
Therapy Partner offers payment plans to clients who struggle to pay a provider's full rate. To prevent providers from sliding their scale, Therapy Partner will allow a therapist to see a client as needed at their full clinical rate. Providers and their clients agree upon a flat rate that is to be billed to the client every month, while the accrued balance shifts to the next month.

The number of sessions a client is allowed to postpone is completely managed by the provider. Our payment plans allow therapists to generate revenue, even after therapy has terminated with a client enrolled in a payment plan.

5. Client Support:
Therapy Partner provides full support for clients with billing related questions. Our support services allow providers to devote 100% of their clinical time to quality care.

LYN'S 2006 SEMINARS

'Promote Your Practice to a Well-Pay,
Self-Pay, Clientele'

August 11 Riverside , CA
September 15 San Antonio , TX
October 4 Manchester , NH
October 6 Providence , RI
Nov. 4 St. Petersburg , FL
Nov. 10 Jacksonville , FL

Register on our website: www.growpublications.com or
Call 888-700-4769


ORDER LYN'S
NEWEST C.E. COURSE!

”Ethical Issues for Therapist-Coaches”

A 6-Hour Continuing Education Course Home Study or Online
¨ Fulfills your ethics continuing education requirement ¨Approved by NBCC, NAADAC , CA -BBS, CA-BRN and most state boards ¨ Protects you from unforeseen liability issues ¨ Answers all your most frequently asked questions ¨ Includes important ethical considerations for therapists transitioning to coaching ¨ Provides specific coaching competencies from ICF and IAC ¨ Sample 'Informed Consents,' letters and forms for you to copy and use for coaching ¨ 30-Day Refund Policy: Return within 30 days for refund (less S&H and $20 administrative fee, except those receiving C.E. credit)

ORDER HERE!


LAST CHANCE!
$3 DISCOUNT ON LYN'S NEW BOOK:

HOW TO MOTIVATE PEOPLE!
The 3 Magic Keys to Unlock Anyone's
Hidden Motivation

My book How to Motivate People! is out and in bookstores! For a limited time I am offering you $3.00 off the retail price. Either mail in a check for $19.95 or order from my website (use code TSP for discount) or call my office and pay with a credit card. Thanks so much for your support!

ORDER HERE!


FEEDBACK FROM
LAST MONTH’S NEWSLETTER

I would like your feedback! Last month’s newsletter was on “Most Frequently Asked Questions about Coaching.” For those of you who are coaching, please send me your success stories. Telling your success story will motivate the rest of us and bring us all positive energy! Thanks!!!
E-mail to me at: lyn@growpublications.com.


GROW CPC's

If you are a GROW CPC and would like to be featured in one of my monthly newsletters, please let me know! We all love to hear what our colleagues are doing, especially if you have a unique specialty!

Many Blessings,
Lyn Kelley, Ph.D., LMFT, CPC
Practice Building Coach
www.growpublications.com
lyn@growpublications.com
888-700-4769

'I help my colleagues increase their practice growth and success.'


LYN'S MARKETING CONSULTATION

Make 2006 your SIX-FIGURE INCOME YEAR!!! I am available to you for telephone and e-mail consultation on any area of practice building. My fee is $60 per quarter hour and I'm certain I will save you MUCH MORE than that by helping you NOT DO what I know DOESN'T work, and DO what I know DOES WORK! Your first ¼ hour is FREE! Contact me at lyn@growpublications.com.

 

 


This newsletter is intended to assist you in practice building. No part of this document may be sold by anyone other than the publisher. ©2006 GTI

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